Sunglasses not just shade the eyes from bright light but make an expression of style and eye safety as well. The incredible functionality of sunglasses makes it a great promotional tool as well. Afterall, nobody will miss anything imprinted on the frames or lens of sunglasses. The big plus is that custom sunglasses are available in a wide range of options and cool styles, which makes it easy for you to pick up a model that matches your theme!
First Impressions are indeed the best!
People look right into the eyes of anyone who meets. This learned behavior makes sunglasses the first accessory many people notice! Fashionable and functional sunglasses will go a long way to emphasize your marketing message. Choose models that will meet the fashion sense and aspirations of your target audience. They will be more inclined to wear these imprinted sunglasses if these make them look stylish and hip!
A pair of stylish sunglasses will obviously make a hot talking topic in friend’s circles as well. Make sure your advertising materials reflect people who epitomize the aspirations of your target market. If your customers think your sunglasses look cool they’ll be more inclined to picture how they would look wearing the same shades.
Eye safety is of foremost importance
Most Americans have become more conscious of the UV damage that the sun’s rays can cause to the eyes and body. So, whenever they get a UV resistant, superior quality pair of sunglasses for free, they will be inspired to wear it often.
Random report show that 40 percent of adults don’t wear sunglasses and nearly half don’t wear them while driving. This audience group in particular will easily be benefitted by a pair of custom sunglasses.
The holiday groups
Vacationers and beach tourists often forget to pack their sunglasses. Restaurants and beach side hotels can hand out sunglasses and your audience will never be left without their shades. They will always have a pair of shades for their home, office and even on the go! Offered in just about every price rate, sunglasses will enable the marketers to be lavish with their target audience.
Beach front hotels and bars can include UV resistant sunglasses like Oahu sunglasses and Malibu sunglasses in their promotional mix. The hotels guests and the sunburned beach lovers will find it highly useful while your brand becomes their favorite. The first thing that people remember will be your brand and message everytime they use these imprinted sunglasses. They will know where to find you when they need your services!
Enjoy a wider niche
Sunglasses will appeal to everyone; so marketers can literally span out to a wider audience when they have these crowd pleasing gifts on their hands. Whether it is the students, the fashion savvy millennials, home-makers or holiday crowd , everyone will find sunglasses highly useful and your message imprinted on these will get a lot of attention!
You can even customize sport sunglasses specifically for outdoor sports enthusiasts or motorcyclists because they spend a lot of time outdoors and your sunglasses will work especially well for their needs.
Are you planning to use custom sunglasses as your marketing swag? Follow us on Facebook, Linkedin and Instagram to know what’s trending in custom sunglasses!